Apple has launched a new tool that allows businesses of all sizes to claim their location place cards and customize the way key information appears to over a billion Apple users across Apple Maps, Messages, Wallet, Siri, and other apps.
“We created Business Connect to provide Apple users around the world with the most accurate information for places to eat, shop, travel, and more,” said Eddy Cue, Apple’s senior vice president of Services.
Business Connect: A Tool for Business Owners
Apple Business Connect provides every business owner with the tools they need to connect with customers more directly and take more control over the way billions of people see and engage with their products and services every day.
With this new tool, businesses can take advantage of Apple’s vast user base and reach out to new customers with the most accurate information about their products and services.
Free for Business Owners
The best part about this new tool? It’s free for business owners. With Apple Business Connect, businesses of all sizes can claim their location place cards and customize the way key information appears to Apple users.
This means that small businesses can compete with larger companies on an equal footing when it comes to reaching new customers.
Reach Out to More Customers
With the launch of Apple Business Connect, businesses can reach out to more customers and take more control over the way billions of people see and engage with their products and services.
With the help of this new tool, businesses can ensure that the information provided to Apple users is accurate and that they are reaching the right customers. This means that businesses can connect with customers more directly, and boost their sales and revenue as a result.
Manage Information on Apple Maps
With the introduction of Apple Business Connect, businesses around the world can now directly manage their information on the interactive Apple Maps place card.
This includes adding and updating photos and logos, inviting customers to take actions like ordering food or making a reservation directly from Maps, and presenting customers with special promotions.
New Showcases Feature Helps Businesses Present Offers and Incentives
Apple has also introduced a new feature called Showcases, which helps businesses present customers with offers and incentives like seasonal menu items, product discounts, and more.
The Showcase section of the place card can be easily updated through Business Connect. Showcases are now available to businesses in the US and will be available to businesses globally in the coming months.
Customers Can Take Action Directly from Maps Place Card
Businesses can also provide customers with useful information by highlighting actions for them to take directly from the Maps place card. This includes ordering groceries via Instacart, making a hotel reservation through Booking.com, or reserving a spot for dinner with OpenTable, and more, with just a tap.
Apple Launches Business Connect to Help Small Businesses Grow
Apple has introduced a new tool called Business Connect, designed to help small businesses grow and reach customers by offering them the same access and ability to customize their digital presence as global brands. Business Connect is easy to use and allows businesses to manage and update their information on Apple Maps, Messages, Wallet, Siri, and other apps.
Business Connect Complements Other Apple Services for Small Businesses
Business Connect complements other Apple services designed to help small businesses grow and reach customers. These include Tap to Pay on iPhone, which enables businesses to seamlessly and securely accept Apple Pay, contactless credit and debit cards, and other digital wallets through a simple tap to their iPhone. Another service, Business Essentials, is a subscription that brings together device management, 24/7 support, and cloud storage.