Awaken your curiosity as you discover innovative companies utilizing virtual reality in their operations. Ignite your interest in learning how VR has transformed various industries, from entertainment to healthcare.
Dive into the details of each company’s groundbreaking applications of this immersive technology. Take action and explore the possibilities that await in the world of virtual reality.
What Companies Use Virtual Reality?
Some of the companies that use virtual reality include:
- Walmart – The retail giant uses VR to train its employees in various scenarios, such as customer service, Black Friday rush, and other events. The training helps employees improve their skills and enhances customer experience.
- Ford – The automobile manufacturer has been using VR to design and test its cars since the 1990s. The technology allows Ford to create and test different car designs virtually, saving time and money in the production process.
- Marriott – The hotel chain uses VR to provide customers with immersive experiences of their hotel rooms and amenities. It enables customers to experience the hotel before they book a room, which can increase bookings and customer satisfaction.
- UPS – The package delivery company uses VR to train its drivers in different scenarios, such as driving in extreme weather conditions, avoiding accidents, and navigating difficult terrain.
- Coca-Cola – The beverage company has used VR to create interactive brand experiences at events and in stores. For example, they created a VR experience that allowed customers to see how Coca-Cola is made and the journey it takes before reaching their local store.
For a complete list of available options, visit our website.
Virtual Reality Training
Virtual reality (VR) has emerged as an innovative and effective tool for training employees in various industries. It allows trainees to experience simulations of real-life situations in a safe and controlled environment, without the risks or costs associated with traditional training methods.
What Is Virtual Reality Training?
Virtual reality training involves the use of computer-generated environments to simulate real-life scenarios and allow trainees to experience them in a safe and controlled environment.
What does the technology involve?
The technology involves the use of head-mounted displays, hand-held controllers, and other accessories that create an immersive experience for the trainee.
Simulations
The simulations can range from simple tasks, such as assembling a product, to complex scenarios, such as handling a medical emergency or responding to a security threat.
Benefits of Virtual Reality Training
Enhanced Engagement and Retention
Virtual reality training provides a highly engaging and immersive experience that captures trainees’ attention and encourages active participation. This leads to better retention of information and skills, resulting in improved performance and productivity.
Reduced Costs and Risks
Traditional training methods, such as on-the-job training or real-life simulations, can be costly and risky. Virtual reality training eliminates the need for expensive equipment, travel, and personnel, while also reducing the risk of accidents or injuries.
Customization and Scalability
Virtual reality training can be customized to meet the specific needs of a company or industry, and can also be scaled to accommodate large or small groups of trainees. This makes it a versatile and cost-effective option for training programs.
To explore the creative possibilities of virtual reality, our guide to VR art and design experiences covers some of the most innovative and boundary-pushing VR projects in the art world.
Applications of Virtual Reality Training
Healthcare
Virtual reality training has been used in healthcare to train medical professionals in various procedures and scenarios.
Example
- Surgeons can practice complex procedures, such as heart surgery, before performing them on real patients.
- Nurses can also use virtual reality to practice patient care in different scenarios, such as responding to a medical emergency or administering medication.
Manufacturing
Virtual reality training is also used in manufacturing to train employees on how to operate machinery and equipment.
Example
Trainees can practice assembling products or operating heavy machinery in a virtual environment before doing it in real life. This reduces the risk of accidents and errors and improves productivity.
Retail
Virtual reality training is used in retail to train employees on customer service, product knowledge, and sales techniques. For example, employees can practice dealing with difficult customers or handling peak sales periods in a virtual environment.
Military and Law Enforcement
Virtual reality training is used by the military and law enforcement to train personnel in various scenarios, such as combat situations, hostage negotiations, and disaster response. It allows trainees to practice and refine their skills in a safe and controlled environment before deploying in real-life situations.
Examples of Companies Using Virtual Reality Training
- Walmart: Walmart uses virtual reality training to train employees in various scenarios, such as customer service, Black Friday rush, and other events. The training helps employees improve their skills and enhances customer experience.
- UPS: UPS uses virtual reality training to train drivers in different scenarios, such as driving in extreme weather conditions, avoiding accidents, and navigating difficult terrain. The technology enables drivers to experience different scenarios virtually before they encounter them in real life, improving driver safety and reducing accidents.
- KFC: KFC uses virtual reality training to train employees on how to cook its signature fried chicken. The training allows employees to practice the cooking process in a virtual environment, which improves consistency and quality of the food.
- Hilton: Hilton uses virtual reality training to train its employees on customer service and guest experience. The technology allows employees to experience different scenarios, such as dealing with a difficult guest or a room maintenance issue, in a virtual environment.
For a closer look at the hardware behind virtual reality, check out our comparison of popular VR headsets and their features.
Conclusion
Virtual reality has become an essential tool for many companies in various industries. It allows businesses to create immersive experiences for their customers, employees, and partners.
Companies like Walmart, Ford, Marriott, UPS, and Coca-Cola have successfully incorporated VR into their operations to improve their services.
